ABOUT JAAN
At Jaan, we began with a clear purpose: to make health simple—while supporting life, vitality, and lasting wellness for everyone.
In a world flooded with endless supplement options, navigating your health can feel overwhelming. We believe in a better way: simplify, choose wisely, and focus on what works.
That’s why every Jaan supplement is formulated using our breakthrough Peptide Power Technology—a science-backed approach that enhances nutrient absorption and effectiveness. Unlike most supplement brands, we use natural peptides across nearly our entire range, helping your body absorb more of what matters, faster. Even our Shilajit, though not peptide-based, accelerates peptide impact and serves as the perfect foundation for your daily routine.
We don’t just chase trends—we craft targeted, high-performance formulas rooted in the latest science and made right here in the USA.
And while our quality rivals that of luxury wellness brands, we believe premium supplements should be accessible. That’s why our pricing is honest, and our subscription options offer exceptional value—with flexible plans that are easy to manage, pause, or cancel anytime.
The name “Jaan” (pronounced JAHN) means life across cultures—reflecting our mission to infuse vitality into every part of your day.
We’ll never recommend more than you truly need. No clutter. No confusion. Just real, powerful wellness made simple.
Welcome to Jaan—where smarter supplements meet a simpler path to health.
How It All Began
FOUNDERS
Mark Simmons
Mark is a marketing and branding guru with experience working with global giants like Coca-Cola and the Gates Foundation. His love for health and wellness keeps him active in sports like tennis, hiking, and biking. As he ages, his dedication to staying fit grows stronger. Mark's passion for simplicity in complex worlds led him to co-author books on marketing and creativity. At Jaan he merges his marketing savvy with his health focus to create personalized supplements that make wellness straightforward.
Daniel Gestetner
Daniel, with over 25 years in tech, retail, and consumer goods, thrives on digital disruption and e-commerce. He played a key role in growing Byte, a dental aligner brand, to a $1 billion exit in 2020. A dedicated mountain biker, Daniel recently transformed his health by meticulously tracking his wellness data. As an active member of the Young Presidents' Organization (YPO), he’s committed to global business leadership. Daniel’s blend of entrepreneurial spirit and health focus drives Jaan's mission.
Jasmine Browne-Khan
Jasmine Browne-Khan is a Pakistani American entrepreneur, law student, and wellness advocate with over 15 years of experience in business development. After overcoming personal health challenges, she co-founded Jaan to help others pursue simpler, more effective wellness. She also co-founded D2C Solutions, launched the nonprofit San Diego Human Club, and serves as Vice President of Education for Toastmasters of the Cove. As a CASA volunteer, she advocates for vulnerable youth, combining her passion for wellness with a commitment to community impact.
ADVISORS
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“Dr. Pop, a Medical Doctor and Internal Medicine specialist, brings over two decades of experience integrating mainstream medicine with functional and integrative therapies. Born in Romania and now based in the U.S., Dr. Pop is the founder and president of Unique Healthcare Solutions. He specializes in uncovering the root causes of illnesses and believes in the power of lifestyle and nutritional changes for chronic illness treatment. An accomplished author, Dr. Pop has written several insightful books, including "Dr. Pop’s Secrets Of Health" series and "The Exhaustion Syndrome." His practice emphasizes natural healing and encourages patients to adopt healthier lifestyles for long, vibrant lives.”
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“Dr. Borkin, widely known as the “Father of Naturopathic Endocrinology,” has been a leader in advancing the field of endocrinology within naturopathic medicine. With over 36 years of clinical experience, he is celebrated for developing non-invasive diagnostic and treatment protocols that enhance endocrine and neurotransmitter regulation. Dr. Borkin co-founded Sabre Sciences and Endoscreen Laboratories, and his contributions to life extension and anti-aging research have earned him international recognition. He continues to shape the nutraceutical industry, having formulated over 70 supplements through his company, Applied Longevity, LLC.”
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“Dr. Hay is the Founder and Managing Director of "The Guardian of Health," a clinic specializing in bio-individual and genetic wellness in Toluca Lake, CA. Inspired by his own health transformation—losing 70 pounds and overcoming chronic illness—he focuses on creating personalized wellness plans based on clients’ genetic profiles. Dr. Hay integrates cutting-edge genetic testing with holistic therapies like infrared and herbal medicine to optimize health. He also serves as Vice President of the California Naturopathic Association and is recognized for his dedication to bio-individual wellness.”
